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L'Oreal's Marketing Makeup

L'Oreal's Marketing Makeup

Sorry this event has been and gone


  • Wed 14 Sep ’16, 7:00am – 8:30am


Spark Lab, 52 Tyler Street, Auckland CBD


All Ages

Ticket Information:

  • Free Admission


Spark Lab

L’Oreal’s Marketing Director Shannon Watts on how the global giant keeps looking good to local customers.

About this event:
French super-brand L’Oreal is on a global mission to attract a billion new consumers by 2020. So how will New Zealand contribute to this goal - a small, mature market with flat growth.

Shannon Watts, marketing director at L’Oreal New Zealand is the person tasked with ‘turning on’ savvy New Zealand consumers, who tend to crave authenticity and bespoke beauty solutions.

She’ll be talking about how L’Oreal acts locally to attract and retain the loyalty of customers; customers who have plenty of choice in this highly competitive market.

For L’Oreal and Shannon, integrity is the new disruptor.

About Shannon Watts:
Shannon has been in the beauty business for more than 15 years and has worked for some of the world’s leading beauty brands. Prior to a return home 3 years ago, Shannon was UK & Ireland marketing manager for Rimmel London, working for large multinational Coty Inc.

Book online through the website, space is limited.

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