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Global Megatrends and Food Trust for Directors

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  • Thu 19 May ’16, 7:00am – 9:00am


Masonic Hotel, 2 Tennyson Street, Napier


All Ages

Ticket Information:

  • IoD Member: $30.00
  • IoD Non - Member: $35.00

Global megatrends, such as climate change, resource scarcity, rapid demographic and social shifts are colliding together and transforming the way we produce, sell and eat food. It’s a world without borders, where disruption anywhere can rapidly have significant consequences for everyone.

Food risks are increasing and customer expectations about what’s important are growing. Building trust in food is one of the most complex problems that business and society must solve. But it’s also a great opportunity for food companies.

The failure to effectively manage risk has resulted in operational disruptions, sub-optimal financial performance, regulatory compliance issues, weakened competitive position and deterioration of brand value.

Food trust is more than just a compliance exercise relating to safety and quality management. It involves expanding the understanding of all brand risks that support customer trust and loyalty – a much more valuable and worthwhile achievement that impacts the bottom line.

Breakfast Panellists
Bruce Baillie - Global Alliance Leader, Food Supply & Integrity Services
As Alliance Leader, Bruce heads a global team assisting companies and governments to deliver on their promise to supply the highest quality food products to their respective customers and populations. Supply chains are becoming more complex, with food fraud and waste becoming significant issues, and food trust from consumers an ever increasing necessity in a company's ongoing success.

With a background of 35 years in financial assurance and accounting, Bruce has held numerous responsibilities in the development of PwC's senior staff, including Partner development and leading our Financial Services practice.

Hayden Green - Management Consultant - Food, Beverage and Primary Sector
Hayden is a Management Consultant in PwC's Wellington Consulting team. Uniquely positioned at the crossroads of commerce and science, Hayden has more than 20 years of management experience across the food, beverage and primary sector in the New Zealand, USA and UK.

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